Everything she needs. Nothing she doesn't.
Shop by Pleasure Type
Build your perfect nightstand
SHOP BY OBSESSION
Unicorn sex toys, celebrity molded dildos, and BDSM collars and leashes. Our 3 biggest obsession right now.
Ten years. Every product picked by hand.
About the Founder
Zoey DeVine founded The White Unicorn in 2016 and has run it for ten years. It runs on two rules: everything is body-safe, and nobody gets made to feel weird about what they're buying.
She chooses every product herself and checks what it's made of before it goes on the site, and she stocks only authentic product from brands like Magic Wand, Lelo, Womanizer, We-Vibe, Lovense and Dame.
Since 2017 she has also sold in person, at pop-ups, parties and expos. People stop at the booth because it is glittery and impossible to miss. They come back, and they tell her how the last one worked out. That is where the opinions come from. She does not oversell, and if the cheaper one is better she says so.
The White Unicorn was the October 2022 cover feature in XBIZ Premiere.
Still pink, still glittery, still here.
WORN BY THE INDUSTRY
Famous Friends. Repeat Business
Industry icons keep coming back. Lexi Belle · Alexis Texas · Katie Morgan · Lauren Phillips · Kenzie Reeves · Jill Kassidy · Naomi Swann · Lilly Bell · Dani Jensen · April O'Neil · Kiley Corrupt · Stephanie Love · and many more have been repeat White Unicorn customers for years.
Follow us on instagram @TheWhiteUnicorn_World
Hot Girl Fits From The Gram
As Featured In
Sex Expo- September 2022
A New York-based, small, woman-owned biz. You can expect to see rainbow-drenched unicorn-shaped dildos, holographic bondage accessories, vibrant festival wear, and honestly, like, anything you'd find in Jem's closet... if she were a little kinky.
Xbiz Premiere Magazine- October 2022 Cover Feature
Buzzwords like 'authentic,' 'curated' and 'woman-owned and -operated' start to feel diluted when so many big companies are bending over backwards to weave those terms into their brand storytelling. Yet small businesses and solopreneurs that possess these qualities organically are often overlooked when they attempt to enter the adult industry, making them the dark horses of online retail. The White Unicorn's playful, inspired shopping environment makes the brand hard to ignore.
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Our Promises
Free Shipping
Enjoy free shipping on all orders over $75
Discreet Shipping
all orders shipped in plain packaging with no logos. 100% discreet shipping
Woman Owned & Operated
female founder and team
Quality Guarantee
no harmful chemicals and only body safe materials
Price Match
Email us an active listing from a reputable competitor and we will match the price on any exact item (no Amazon isn't reputable)